BIT is the international tourism fair in Italy. The B2B annual appointment dedicated to the tourism sector industry of Italy and around the world.

The exhibitors represent the tourist system at 360 degrees, in fact there are sector associations, tourist attractions, DMOs, tourism boards, and even event organization companies, tour operators and travel agencies, transport companies, hotels, but also technological services operating in tourism and public agencies for tourism promotion and planning.

BIT is made up of three different areas to give participants the opportunity to explore the issues that most interest them. The leisure area is the section where supply and demand of international tourism meet. The BeTech area hosts companies that offer business and networking services with digital content. And finally the MICE village, the area entirely dedicated to the events, meetings and congresses sector.

The Italian Chamber of Commerce in Singapore in collaboration with Fiera Milano is selecting buyers to participate and visit BIT 2025​ which will take place in Milan from the 9th to the 11th of February 2025.

For the selected Buyers, Fiera Milano offers a special hospitality package*.

If you are interested to be part of this delegation, please register or contact caterina@italchamber.org.sg

*Please note that places are limited and requests of participation first have to be evaluated and accepted by Fiera Milano.